Main description:

The classic reference text for surgeons and managers alike that has been improving ophthalmic practices for decades, John Pinto's Little Green Book of Ophthalmology: Strategies, Tips, and Pearls to Help You Grow and Manage a Practice of Distinction, Sixth Edition, has been updated into a new edition.

Author John B. Pinto, a world-renowned expert on the business of ophthalmic practice, has brought his decades of expertise to bear in this comprehensive guide to practice management. Inside, Pinto covers everything from the basics of business planning to esoteric and complex topics unique to ophthalmology.

Topics include:

Strategic business planning
Leadership, governance, and discipline
Finance, accounting, and patient accounts management
Staff evaluation, training, and supervision
Marketing and development
Managing physicians
Operations enhancement
Facility design and management
Improving an optical dispensary

This Sixth Edition features updates and edits throughout the book as well as 9 new appendices covering the latest trends and advice in ophthalmic administration. It is also designed in a flexible format, allowing readers to read it straight through, or just hunt down advice on the focused problems facing their practice.

As the business of ophthalmology continues to change, the proven guidance of John Pinto's Little Green Book of Ophthalmology, Sixth Edition, will help any practice adapt and thrive.

Contents:

Dedication
Acknowledgments
About the Author
Foreword by Herve Byron, MD
Introduction
Pinto's Ten Commandments
Chapter 1 Strategic Business Planning
Chapter 2 Leadership, Governance, and Discipline
Chapter 3 Finance, Accounting, and Patient Accounts Management
Chapter 4 Staff Evaluation, Training, and Supervision
Chapter 5 Managing Physicians
Chapter 6 Marketing and Development
Chapter 7 General Operations Enhancement
Chapter 8 Facility Design and Management
Chapter 9 Adding or Improving an Optical Dispensary
Chapter 10 Clinical Management Pearls
Chapter 11 Mergers and Acquisitions
Chapter 12 Provider Career Issues
Chapter 13 Succession and Retirement Planning
Afterword
Postscript
Appendix A The Ophthalmic Personality: How to Harness the Strengths and Overcome the Obstacles of Being (or Working for) Some of the Brightest Humans on the Planet With Craig N. Piso, PhD
Appendix B Strategic Resource Assessment: How to Find What's Missing From Your Practice
Appendix C Scoring the Quality of Your Life
Appendix D Is Our Practice Going to Be Okay? A (Relatively) Simple Practice Performance and Viability Index
Appendix E Herve Byron's Practice Evaluation: A Patient's Checklist
Appendix F Making Better Practice Management Decisions
Appendix G Leadership Skills Assessment for Lay Managers and Providers
Appendix H Helping Your Managers Manage: Hallmarks of Superior Supervision
Appendix I How to Find and Reform or Eliminate the Weakest Members of Your Practice Team
Appendix J Reverse Engineering From Your Personal Financial Plan to Your Practice's Business Tactics
Appendix K Making a Smooth Transition From Solo to Group Practice
Appendix L Pinto's Practice Development Doctrine: Five Easy Rules to Help You Have Fun and Stay Out of Trouble as You Grow
Appendix M Getting Things Done: The Art of Prioritization and Implementation
Appendix N Retinal Practice Performance Benchmarks
Appendix O Practice Performance Benchmarks
Appendix P Pinto's Surgical Assertiveness Index
Appendix Q The Twin Bridges Protocol: A Proposed Methodology to Measure and Improve Cataract Surgeon Skills
Appendix R Signposts of Surgeon Career and Life Happiness With Craig N. Piso, PhD
Appendix S Improving Practice Board Meetings
Appendix T Twenty Rules for Group Practice Harmony
Appendix U Recognizing, Revising Common Adverse Ophthalmologist Behaviors
Appendix V Is Eye Care Slowly Industrializing?
Appendix W The Benefits of the Physician-Administrator Dyadic Leadership Model
Appendix X Success Factors for Making Mergers Work
Appendix Y Eight Guidelines for Better Practice-Wide Communication
Appendix Z Assessing the Effectiveness of Your Staff Hiring and Management Practices
Appendix AA Key Concepts to Enhance Profit Growth
Appendix AB Heads Up: Ten Things Every Owner Should Know About Their Practice
Appendix AC Excess Task Loading: An Overlooked Dimension of Provider and Practice Stress
Appendix AD The Biology of Practice Business
Appendix AE Great Staffing Habits for a Healthy Practice
Appendix AF Seizing Life in Paris, Seizing Life in Your Practice
Index