Main description:

Registered dietitian nutritionists have come a long way in recent years. Many have thriving businesses and have made advancements into uncharted territory. If you are a dietetics professional and are considering a switch to private practice, this is the book for you. Use it as your roadmap to begin a nutrition-based business with endless opportunities. You'll complete a self-evaluation test to determine if being on your own is indeed right for you, and discover what it takes to go solo. The book provides details on structuring your business, money management, setting up and equipping an office, using technology to your advantage, marketing ideas, making business decisions, billing basics, getting customers to return and more. Written by two authors with their own businesses, Making Nutrition Your Business also features alternative ways for RDNs to capitalize on their unique qualifications as food and nutrition experts - such as consulting, writing, media and public speaking. It concludes with a resources section designed with your success in mind.