Main description:

Practical tools and tips to lead a healthy and productive life

The brain is the basis of everything we do: how we behave, communicate, feel, remember, pay attention, create, influence and decide.

Why We Do What We Do combines scientific research with concrete examples and illustrative stories to clarify the complex mechanisms of the human brain. It offers valuable insights into how our brain works every day, at home and at work, and provides practical ideas and tips to help us lead happy, healthy and productive lives.

* Learn about how your brain functions

* Find out how emotions can be overcome or last a lifetime

* Access your brain's natural ability to focus and concentrate

* Think creatively

The thoughts you have and the words that you speak all have an effect on your neural architecture - and this book explains what that means in a way you can understand.

Contents:

About the Author ix

About Lansons xi

Acknowledgements xiii

Preface xv

Chapter 1 Our Brain 3

Chapter 2 Our Brain and Emotion 25

Chapter 3 Our Brain and Memory 49

Chapter 4 Our Brain and Attention 75

Chapter 5 Our Brain and Language 93

Chapter 6 Our Brain and Visual Perception 123

Chapter 7 Our Brain and Biases 143

Chapter 8 Our Brain and Creativity 171

Chapter 9 Our Brain and Change 197

Chapter 10 Our Brain and Stress 221

Chapter 11 Our Brain and Leadership 245

Chapter 12 Our Brain and Lifestyle 275

And finally . . . 311

A Note on Neurocomms 313

Index 315